Category: For grading

– What is media literacy?

Media literacy is a very important skill in today’s society. Generally speaking, media literacy refers to the ability to access, understand and create media information. Its goal is to train the whole people to interpret media information objectively and fairly. First, we need to understand the characteristics and operation methods of social media. Second, we need to choose a platform that suits us to build our own PLN, publish our own content, and communicate effectively with people.

– Why is it important?

I think the main reason why media literacy is important is that social media is widely spread. Almost everyone needs to use social media, but the information transmitted on social media may be false and one-sided. People need to obtain information and absorb knowledge. At the same time, learn to correctly distinguish true and reliable content and protect your privacy.

– Why is it dismissed?

On the one hand, new media is in a stage of rapid development, but under the education system, media literacy accounts for a relatively small proportion, resulting in a lack of overall national literacy. On the other hand, people in today’s society pay more attention to material life, so there is a state of extreme lack of spiritual life, and the values of various social media have appeared to certain deviations. In addition, in this open Internet era, everyone can freely publish content, and people are easily affected by some speech, thus losing their own judgment and lacking rationality.

– Why should you aim for varied views but the factual consensus in your PLN?

People may have different views on some issues, which is a normal thing. We cannot guarantee that our views are completely correct, so it is particularly important to understand the views of others and interact with others. Not only can we learn more knowledge, but we can also look at things more objectively. Reaching a consensus in PLN can help us attract more people, so that we can more easily obtain information from many aspects. This is a virtuous circle.

References

Trilling, B., & Fadel, C. (2009). 21st century skills: Learning for life in our times. San Francisco: Jossey-Bass.

Media Literacy – Facts Matter – Course YouTube Channel https://youtu.be/57r3-aEnci0

How would you create a PLN (Personal learning network) prior to engaging a social media campaign on a topic of your choice?

If I want to carry out social media activities and attract people’s attention, an interesting and novel PLN is essential.
Before launching or participating in social media activities, I will first enrich my PLN, that is, I will publish my own related experiences according to the selected theme, so that people interested in this area can follow me, and these people are My target audience, I will focus on them. Besides, I need to build some interpersonal network, which includes old friends and new friends. Old friends can be my classmates, friends or relatives who have relevant experience in this field or are engaged in this field. And new friends, first, I can create some connections by viewing and commenting on the posts of people interested in the field. Second, I can pay attention to well-known people in some fields. I need to pay more attention to the information and content they release, learn more and learn from their knowledge and experience, after a period of time, I can also try to contact and contact them, and introduce myself.

Choose a topic, consider your audiences, and consider how you would create a social media campaign leveraging your PLN.

My social media activity will be about food. The main audience of this theme should be young people, I think it is concentrated between 18 and 35 years old. First of all, I need to increase the visibility of PLN, I need to communicate and interact with others more. I will comment on the content posted by other relevant people, respect their views and refer to and learn from them. After a period of contact, I believe that someone will be interested in my activities. On the other hand, I need to update some new content frequently. For food, I will try some new products sold by brands myself, and use the evaluation method to attract eyeballs, which will be more authentic and credible. According to my real-time updates, people can get the latest information.